TUSCALOOSA, Ala. – Stillman College secured more than $88,000 through 215 gifts last week during Give 1876, its annual online fundraising marathon.
The total is nearly $35,000 more than the College raised in 2020 and capped an improved and more robust campaign from a year ago, including a special web site that included select campus passion projects, real-time leader boards, heat maps, and fundraising challenges.
The majority of the monies raised – over $52,000 – will go toward scholarships. While the campaign included broader funding projects, like scholarships and the College’s general fund, this campaign marked the first year schools, departments and programs across campus created and promoted their own giving day projects.
“Our students in different schools and programs will benefit greatly,” said Tyler Davidson, director of development. “The success of our giving day will give them what they need to be successful inside and outside the gates of Stillman College.”
Stillman’s Day of Giving began Nov. 3 and lasted “1 day, 8 hour, 76 minutes of giving,” a nod to Stillman College’s founding year of 1876.
Give 1876 is designed to connect students, faculty, staff, alumni and supporters to individual passion projects, and show how their gifts can help meet the unique needs of students. Some of the passion projects included:
- The School of Education covering PRAXIS test fees and the cost of PRAXIS test prep materials for students
- The School of Arts and Sciences purchasing graduate school test prep materials for students
- Stillman Athletics restocking its training rooms with rehab equipment
Through its new Day of Giving site, Stillman College surveyed each supporter and learned of a significant number of first-time donors. So while the fundraising haul was cause for celebration, Stillman’s development team is excited to grow the college’s network of support, Davidson said.
“This campaign did a lot to get the name ‘Stillman College’ out there,” Davidson said. “I’m excited to learn who our new supporters are and to begin connecting with them.”